Hola Sugarcups, 3 years and counting… I am bringing you London Street Style…
Okay, fashion lovers, if you’ve been walking around London and muttered to yourself, How are people out here so effortlessly chic? Same. London street style is one of the greatest things that has ever happened to the world – it ranges from edgy to traditional and all. In. Between. How to style it? There’s not one tried-and-true recipe.
And whether you’re visiting and just want to look a little more like a local or you need to update your wardrobe on your trip to the capital, this is your ultimate guide on how to dress like a Londoner.
The Critical Role of the Trench Coat
Londoner has more of it than anything else in the world: a trench coat. The eternal British weather – probably forever – begs for something like the forever classic Burberry beige. Oversized and boxy, or thrifted and a little faded? Yes please!
Stylist tip from Londoner: Recreate that I-woke-up-like-this vibe by pairing this piece with some lug sole boots and a crossbody.
Layer It Up (Because Weather Drama Is Real)
This is that same personality disorder but with this brand: Cloudy one minute and pouring the next. Solution? MASTER your layering skills. Think oversized blazers over hoodies, slip dresses over turtlenecks and fuzzy blankets as scarves.
Londoner Tip: The more secure option is to strap a bottle of an umbrella, but be haute about it™. None of that in side out, drippy nonsense.
Chunky footwear = london must-have.
There are just some chunky shoes you’re going to have to wear no matter what – Dr. Martens, Prada loafers, or those Adidas Sambas you’re obsessed with this season. They’re practical (hello, cobblestones), adorable, and will have you living your best main character life.
Londoner Tip: The plain white sneaker will never go out of style, but expect to see just as many Londoners in statement boots or brightly coloured shoes.
Black and White, But With Attitude
This is a safe Londoner space for the black-on-black. But what’s the recipe? Textures, and layers. Bring together leathers, knits and all things tailored for a polished but never dull look.
If you absolutely have to wear some colour, go for it in the form of a bag or bright red lipstick.
Vintage, Darling!
The second hand life is strong in London, and Londoners know a thing or two about combining high end with old school. From Brick Lane to Notting Hill, you’ll find vintage that is truly ace.
#Londoner Tip Add a touch of retro to the new with a vintage blazer with a modern twist.
Easy Hair & Makeup
We love the ‘I just rolled out of bed but look fab’ look. As in: you went to bed on a side part, your hair is a natch, your make-up’s no make-up with a statement lips and brows.
No, thank you. Bright eyed and makeup-free with a kiss of liner is the most fashionable look in London right now.
The Dirty Little Secret Dress for the Tube
Londoners aren’t just dressing for the ‘gram, they’re dressing for function. So, nice shoes (heels?! (A stuntwoman!)) And a bag large enough to carry emergency snacks.
Londoner’s Note: Do NOT, I repeat NEVER stand on the escalator. Do what you should do: Stand on the right, walk on the left and spare yourself the annoyance of every Londoner rushing past you on their way to work.
Conclusion: London Style = Confident Casual Dressing
How do you dress like a Londoner? Confident. That’s the thing with London street style, it might be on trend, but it’ll put its own stamp on it and own every single look as if it’s strutting down Soho on a Friday night.
So, throw that tulle on the floor, wipe off the leather boots, walk up, walk in and get ready to be London style chic!
What’s your must-have London fashion piece? Share in the comments and let’s have a style discussion!
Until next time,
Jasmin xx
