Hola Sugarcups, Feeling like you’re running around in circles, fixing the same issues over and over again? The thing is, as soon as you become really good at what you do, the bigger organisations like Dyson, Nestlé or any UK lifestyle startup can’t help but show you all the leaks and gaps. You walk into a room and within the first few weeks you’re able to come up with a hard look at what’s going wrong: they’re losing customers at step 3 of their funnel, their targeting is far too broad, they are just splashing way too much of their…
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