Tag

women in marketing

  • Lifestyle

    The Secret to Long-Term Brand Love? It’s Not Paid Ads, It’s Community-First!

    Hola Sugarcups,  That “sort of an extrovert, sort of a ‘let’s shut the world out’ introvert middle ground”? Yeah, that’s me. But to be honest, it really all sort of depends on who’s in the room, what the atmosphere is like, and whether or not I’ve had enough coffee yet today. It’s sometimes the anonymous kid in the corner with the notebook, and other days I want to grab the microphone and stand at the front. So, typical consultant: read the room, flex, analyze. When I walked into our newest Grad Girl Marketing social mixer, I had no idea what…